- Make download a top priority on advocacy agendas to agents, carriers, vendors and the industry.
- Promote industry participation in ACORD, the use of ACORD standards and certification of carrier and vendor ACORD standard implementations.
- Provide a forum where the industry can discuss ongoing improvements in the effectiveness of download and how best to raise awareness and training of agents regarding download.
- Provide overall management of the Real Time/Download Campaign, encouraging stakeholder commitments to the campaign as outlined in this document and measuring ongoing progress. Provide oversight to the getrealtime.org Web site to continue to enhance it and keep it up-to-date. Enhance the ACTtech.org Web site, containing carrier- and vendor-specific download information, to make it easier for agents to use and for carriers/vendors to maintain and provide similar input for the ACORD OARS database.
- Promote the Real Time/Download Campaign prominently to agents, carriers, vendors and the industry on our Web sites, e-mails, print and electronic newsletters, trade ads, meetings and other communications.
(See creative
materials for the campaign.) Promote the getrealtime.org Web site as a place industry participants can get more information on download.
- Fully support and recommend sessions put on by associations, user groups and other segments of the industry regarding download.
- Publicize benefits and stories about agent successes with download. Include testimonials from agency opinion leaders. Incorporate the value of download and agency ROI in these stories, where possible.
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