Intelligent Merchandising for Ecommerce Retailers
Using smart merchandising, brands can improve their product sales and average order value, as well as increase customer loyalty. A key way to do this is by personalizing shopping experiences. This means ensuring that the products your customers see, the prices they pay and the promotions they receive are all personalized to suit their interests.Go here:retailexpress.com
In a world where shoppers are increasingly demanding and expecting personalized shopping experiences, retailers need to do everything they can to offer them that. Intelligent merchandising makes this possible, providing data-driven insights and recommendations that are optimised for every individual shopper.
AI enables ecommerce businesses to optimize visual merchandising through automated, real-time product displays. It can automatically take into account price changes, stock updates and new arrivals without relying on manual merchandising. It can also detect how product display and placement affects key metrics like clicks, add-to-carts and purchases. This enables you to experiment with different visual merchandising strategies and measure their impact on conversion rates.
Data-Driven Decisions: The Role of Artificial Intelligence in Intelligent Merchandising
Intelligent merchandising can help retailers save money by forecasting and adjusting inventory levels, saving on expensive stockpiling and warehousing. It can also help to reduce markdowns by uncovering the optimal pricing for each product, based on both internal and external data sources.
Join our webinar with Kobie Fuller, president of Merchandising at Revolve Clothing, Grace Hong, CMO at Revolve Clothing and Adam Figueira, product marketing manager at Monetate, to learn more about how intelligent merchandising is improving efficiency and decreasing effort for teams, all while increasing sales results and the online shopping experience.